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Linda Shetina Logan

President & CEO

Linda Shetina Logan, STS, ECI has served as the CEO & President of the Greater Columbus Sports Commission since its inception in June 2002. A trailblazer in the sports tourism industry, Linda has led the Sports Commission to host more than 1,250 sporting events that have generated more than $1.7 billion in direct visitor spending – including 650+ new events generating $790 million. Her leadership has helped to establish Columbus as a top sports destination, with Sports Business Journal naming it a top 10 sports event host city in 2024.  

Prior to becoming the Sports Commission’s CEO Linda was the director of sports marketing for the Greater Columbus Convention and Visitors Bureau, now known as Experience Columbus. Linda has organized, staged, and directed hundreds of meetings, concerts, sporting events and conventions, including the NCAA Men’s Final Four, Presidential Debates and the United Nation’s Summit on Trade. Notably for Columbus, she has led the hosting of the 2024 U.S. Figure Skating Championships, 2021 NCAA Women’s Volleyball Championship, 2018 NCAA Women’s Final Four and 2015 NHL All-Star Game. 

A graduate of Ohio University, she currently serves on the boards of the AAA Ohio Auto Club, The Ohio State University Sports & Society Initiatives, Columbus Clippers Baseball Club and the Fairport Harbor Tourism Council. Linda was named 2019 Women WELDing the Way® calendar honoree due to her leadership and development of women. Additionally, she was a past recipient of the Columbus YWCA “Women of Achievement” and was recognized in Connect SPORTS magazine’s cover story “IX Women Who’ve Got Game” for making significant contributions to the sports tourism industry. 

Linda was inducted into the Sports ETA Sports Tourism Hall of Fame in 2025 thanks to her significant contributions to the industry and central Ohio. She was honored with the Spirit of Columbus award by the Columbus Foundation in 2024 in recognition of her outstanding contributions to Columbus. Other recent accolades include being named to the Columbus Business First Power 100 list in 2023 and 2019 and the Power 125 list in 2024. She is also the past national board chair of the Sports Events & Tourism Association (Sports ETA) and leads their women’s initiatives. 

STS Sports Tourism Strategist is accredited by Sports Events & Tourism Association 
ECI: Experience Columbus Insider 
 

Recognitions and Honors

Professional and Civic Involvement

  • Columbus Clippers Board of Directors (20xx - present)
  • Experience Columbus Board Directors (20xx - present)
  • AAA Ohio Board of Directors (20xx - present)
  • The Ohio State University Sports & Society Initiative (20xx - 20xx)
  • Sports ETA National Board Chair (20xx - 20xx)